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The Diary Of A CEO - With Steven Bartlett@thediaryofaceopodcastInstagram

Your morning coffee might be working against you Comment ‘Sleep’ and I’ll personally DM you our conversation

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what it claims

Drinking water before coffee on waking makes sense, since you genuinely lose water overnight — but the idea that you then need to wait 90 minutes before your first caffeine to let the wake-up cortisol spike settle and dodge an afternoon crash has never been directly tested.

mixed

Overnight water loss through breathing and perspiration is real, and drinking a glass of water first thing is a reasonable, low-risk habit.

noli's read

Overnight water loss through breathing and perspiration is real, and drinking a glass of water first thing is a reasonable, low-risk habit. The shakier part concerns cortisol: the wake-up cortisol spike is well documented, but no controlled trial has directly tested whether delaying caffeine by 90-120 minutes improves energy, mood, or sleep — that's a mechanistic inference, not a validated protocol. A recent sports-nutrition review points out that the argument actually runs backwards on adenosine's real kinetics: it rises within minutes of waking rather than continuing to decline, which undercuts the central logic of the 90-minute rule. Another important nuance: in regular coffee drinkers, the cortisol response to caffeine is markedly blunted, and can disappear entirely at high habitual intake — making the 'cortisol' worry largely moot for most daily drinkers. The rule's popularizer, neuroscientist Andrew Huberman, has himself walked back the recommendation from its original strict form. The caffeine lever actually backed by solid research isn't the morning clock — it's the evening cutoff: avoiding caffeine in the 8-9 hours before bed has a clear, measured effect on sleep, well beyond anything morning timing can deliver.

the sources

  1. 1Lovallo WR, Whitsett TL, al'Absi M, et al. 2005
  2. 2Lovallo WR et al. 2006
  3. 3Gardiner C et al. 2023

Claimed by The Diary Of A CEO - With Steven Bartlett. Noli grades the claim, never the person.

Decoded by Noli · August 3, 2026 · the original post

What the graded evidence says

Evidence
D

Linked to, not proven to cause.

Effect
cortisol response to caffeine across the waking day; direct evidence that delaying morning caffeine improves outcomes — caffeine measurably raised cortisol (largest in non-habitual users); no direct trial evidence that a 90-120 min delay improves energy, focus, or sleep
Measured on
healthy adults (caffeine-cortisol data); no population tested for the delay claim itself

What’s uncertain

The morning-delay idea is a mechanistic hypothesis, not a tested practice. Only the caffeine-cortisol link is measured; the benefit of postponing the first cup is unproven.

The Diary Of A CEO - With Steven Bartlett in the Register3 claims gradedSee their record →

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